Go to Content Laboratory > Start a Post.
Start a Post is Lime’s content creation workspace. It combines writing tools, AI-powered coaching, readability analysis, and preview functionality in one interface. It’s everything you need to craft LinkedIn posts from scratch.
The page provides real-time feedback as you write: readability scores, grammar suggestions, structural analysis, and creative thinking prompts. Instead of writing blindly and hoping the post works, this gives you immediate insights and coaching to improve content before publishing.
Use this for content you’re creating from scratch - starting with a blank page and developing the post entirely within this interface. If you want to write a post using a saved idea in one of your notebooks, click the notebook name, find the note, click the three dots and select Edit Post.
Start a Post Workflow
Typical creation process:
- Write first draft in left box without overthinking - get your ideas out
- Check readability metrics - is Flesch score reasonable? Reading age appropriate?
- Run Thinking Cards if you want more depth, let the questions expand your thinking, then revise your draft based on insights
- Get Content Coach feedback - see what structural or clarity issues exist, and implement relevant suggestions
- Review Suggestions - fix grammar/clarity issues that genuinely improve the post
- Add hooks and questions from Clips (if you aren’t happy with yours) - to strengthen your opening and closing
- Preview the post - check desktop, mobile, and folded views to ensure it displays well
- Revise based on preview - adjust the formatting, paragraph breaks, or hook if the preview reveals issues
- Final preview check - make sure everything looks right
- Mark as done - move the post to Archive, and it’s ready to publish
Not every post needs every step - simple posts might skip Thinking Cards, while complex posts might cycle through Content Coach multiple times. Use the tools that serve each specific post.
Start a Post Best Practices
- Lower reading ages perform better: Aim for Flesch scores 60+ (high school level or easier). Complex language impresses fewer people than it alienates.
- Test multiple hooks: Write 3-4 different hooks using Clips templates, preview each, choose the strongest attention-grabber.
- Don’t over-edit: Content Coach and Thinking Cards can lead to endless revision. Set a time limit, e.g. “I’ll spend 30 minutes on this post” then publish. Done is better than perfect.
- Preview on mobile always: Your audience uses mobile. If it looks bad on mobile, it might perform badly.
- Use Thinking Cards when stuck: Blank page paralysis? Pick a Thinking Card type, generate questions, answer one - suddenly you have content direction.
- Ignore suggestions that kill your voice: Grammar tools suggest “proper” writing, but LinkedIn values personality. If a suggestion makes you sound like a corporate press release when you want conversational warmth, ignore it.
- Check folded view ruthlessly: If the first 140 characters don’t create curiosity, intrigue, or value, rewrite them. Everything depends on people clicking “See more.”
- Save thinking card insights for future posts: Question cards often spark ideas beyond the current post - add those ideas to your Inbox notebook for later development.
- Experiment with tone settings: Try getting feedback as both Casual Flow and Formal Impact on the same post and see which perspective yields better suggestions.
- Don’t publish placeholder text: Triple-check you replaced all [BRACKETED PLACEHOLDER TEXT] from Clips before marking done.